Reubens Deli & Restaurant

79 Baker St, London W1U 6RG, UK

London

Open

Visit Website +44 20 7486 0035

Cuisines

Bbq / barbecue British

Influencer Reviews1

Eating With Tod

12/19/2025

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About

Reuben's Reubens was founded by Reuben, who began smoking meat in his mother's back garden in Brixton during lockdown at age 19. The business quickly gained a following for its smoked meats and unique offerings. Now featured at Tod's Festive Feast Christmas Market, Reuben's Reubens is known for its inventive takes on classic comfort food.

The Visit

The visit to Reuben's Reubens at Tod's Festive Feast Christmas Market was marked by excitement and anticipation. The reviewer and guest were eager to try the festive frank, a smoked hot dog with pork belly and beef gravy. The smoky aroma and rich flavors immediately impressed, with the sausage described as the best ever tasted. The experience was casual, festive, and full of genuine enthusiasm for the food and the story behind the stall.

What They Ate

Festive frank (smoked hot dog)

Pork belly

Beef pot of gravy

Quotes

"(Festive Frank / smoked hot dog) Look at that shit. Fucking hell. Fuck. Wow. That’s amazing"

"(smoked hot dog)You can taste the smoke on it, can't you? Yeah, you can. Fucking hell. Holy shit. That's fucking good."

"If I was going to describe it in three words, smoky, wholesome, and festive. Fucking gangster hot dog."

"We're going to go for the festive frank, which is a smoked hot dog. Oh, pork belly, wow. Yeah, yeah, yeah. And it comes with a beef pot of gravy."

Our Reflection

There’s a sense of discovery and pride in every bite at Reuben’s Reubens. The story of a young founder, starting out in a Brixton backyard, brings a personal touch to the smoky, festive flavors. The reviewer’s awe is palpable—the sausage is not just food, but a memory in the making. The communal spirit of the Christmas market, the laughter, and the bold, comforting flavors all blend into a moment of genuine joy and celebration.

This review includes brief, attributed excerpts of copyrighted material used for the purposes of commentary, criticism, and education. Such use is permitted under Section 107 of the U.S. Copyright Act. All rights to the original works remain with their respective creators and copyright holders. Our intent is to highlight, celebrate, and help audiences discover these creators by directing attention to their original content.

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